Dr Craig Norris is a lecturer in the Journalism, Media and Communications program at the University of Tasmania. His doctoral thesis examined the politics of active fan participation through a case study of manga and anime consumption in Australian. His current research interests are in user generated content (particularly through video games and by online communities) and new knowledge economies (with an emphasis on the innovation and creativity of industry and fan alliances). He has published in the area of global media and the dissemination of Japanese cultural goods (particularly animation and comic books).
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